Work with Me
You want your organization to get the positive attention it deserves, and I can find the opportunities you may not be leveraging and turn them into gains. I have a proven track record of attracting earned media and driving traffic to my clients' blogs, websites and social media accounts.
Kate Shepherd Communications provides the following services on a per-project basis or as part of a monthly or annual retainer. Annual contracts may save you as much as $500 per month.
** Nonprofits and government agencies receive a 20 percent discount.
Media Relations
Successful media relations require one critical factor – connections.
Kate Shepherd Communications (KSC) has the vital relationships with reporters, bloggers and political pundits to get your messages front and center.
Using my unique perspective as a former reporter, I know how to position your story in the most attractive way possible. I have proven results – increasing one organization’s media hits by 400 percent in one year!
I use a number of tools to maximize success and get your organization those positive headlines you crave:
- Strategic Media Planning
- News Releases
- News Conferences
- Story Pitching
- Talking Points
- On-Camera Spokeswoman
Speech Writing
My years of experience boiling down complex subjects for concise radio and television stories, while also creating compelling word pictures, can help make your next speaking engagement a smashing success.
I specialize in writing testimony for anyone sharing their views with legislative committees, local government bodies and school boards that is both persuasive and quotable.
I will also write compelling speeches — in your voice — for your next meeting, rally or public speaking engagement and then work with you to ensure perfect delivery.
Crisis Communications
You never know when your organization will end up in the news for all the wrong reasons. I can throw you a life ring when it feels like you’re drowning.
Kate Shepherd Communications creates strategies to limit the amount of time your crisis is in the news and turn it into opportunities for your company or organization.
I’ll quickly assess your situation and come up with creative solutions to deal with your crisis calmly, effectively and efficiently.
I’ll be with you every step of the way until you are safely through the rough seas.
Event Planning
The perfect event can make a big impression on your clients and supporters. Whether it’s a rally, fundraiser or client appreciation dinner, I'll employ my organizational skills to plan everything for you.
From choosing the venue to creating a minute-by-minute rundown, I’ll supervise every detail to ensure your occasion is memorable and impactful.
Copywriting & Editing
Copywriting is an art that takes practice to ensure content is attention-grabbing and effective. Leave it to the professionals! Kate Shepherd Communications can write copy for anything including brochures, annual reports, ads or websites. Already have copy, but need a second set of eyes? I'll add some polish to make sure your project jumps off the page!
Digital Marketing
A key component of any successful communications strategy is digital marketing. Kate Shepherd Communications can help create a comprehensive strategy to make sure you are an integral part of the online conversation and draw new customers to your website and business.
- Digital Strategy
- Web Content Management
- Blogging
- Social Media
- Mass Email
- E-Newsletters
- Online Advertising Creation and Placement
Media Training
Anyone can handle tough media questions confidently with the right media training. More than 25 years of experience in reporting and public relations has taught me the tricks of handling interviews with ease. Let me teach you!
We can set up individualized media training for one person or a group, on or off-camera.
Government Relations
It can be difficult to navigate the complexities of government. As a Statehouse reporter, I learned the ins and outs of how state and local governments work.
I'll walk you through the government processes related to your issue and handle everything from testimony writing to delivery coaching to media pitching to get reporters interested in your story.
Media Relations
Successful media relations require one critical factor – connections.
Kate Shepherd Communications (KSC) has the vital relationships with reporters, bloggers and political pundits to get your messages front and center.
Using my unique perspective as a former reporter, I know how to position your story in the most attractive way possible. I have proven results – increasing one organization’s media hits by 400 percent in one year!
I use a number of tools to maximize success and get your organization those positive headlines you crave:
- Strategic Media Planning
- News Releases
- News Conferences
- Story Pitching
- Talking Points
- On-Camera Spokeswoman
Speech Writing
My years of experience boiling down complex subjects for concise radio and television stories, while also creating compelling word pictures, can help make your next speaking engagement a smashing success.
I specialize in writing testimony for anyone sharing their views with legislative committees, local government bodies and school boards that is both persuasive and quotable.
I will also write compelling speeches — in your voice — for your next meeting, rally or public speaking engagement and then work with you to ensure perfect delivery.
Crisis Communications
You never know when your organization will end up in the news for all the wrong reasons. I can throw you a life ring when it feels like you’re drowning.
Kate Shepherd Communications creates strategies to limit the amount of time your crisis is in the news and turn it into opportunities for your company or organization.
I’ll quickly assess your situation and come up with creative solutions to deal with your crisis calmly, effectively and efficiently.
I’ll be with you every step of the way until you are safely through the rough seas.
Event Planning
The perfect event can make a big impression on your clients and supporters. Whether it’s a rally, fundraiser or client appreciation dinner, I'll employ my organizational skills to plan everything for you.
From choosing the venue to creating a minute-by-minute rundown, I’ll supervise every detail to ensure your occasion is memorable and impactful.
Copywriting & Editing
Copywriting is an art that takes practice to ensure content is attention-grabbing and effective. Leave it to the professionals! Kate Shepherd Communications can write copy for anything including brochures, annual reports, ads or websites. Already have copy, but need a second set of eyes? I'll add some polish to make sure your project jumps off the page!
Digital Marketing
A key component of any successful communications strategy is digital marketing. Kate Shepherd Communications can help create a comprehensive strategy to make sure you are an integral part of the online conversation and draw new customers to your website and business.
- Digital Strategy
- Web Content Management
- Blogging
- Social Media
- Mass Email
- E-Newsletters
- Online Advertising Creation and Placement
Media Training
Anyone can handle tough media questions confidently with the right media training. More than 25 years of experience in reporting and public relations has taught me the tricks of handling interviews with ease. Let me teach you!
We can set up individualized media training for one person or a group, on or off-camera.
Government Relations
It can be difficult to navigate the complexities of government. As a Statehouse reporter, I learned the ins and outs of how state and local governments work.
I'll walk you through the government processes related to your issue and handle everything from testimony writing to delivery coaching to media pitching to get reporters interested in your story.