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Every day, there are opportunities to grow your business and get your message out.  Let us help you find those opportunities and make the most of them.  

Media Relations

Successful media relations require one critical factor – connections.

Kate Shepherd Communications (KSC) has the vital relationships with reporters, bloggers and political pundits to get your messages front and center.

Using her unique perspective as a former reporter, Kate knows how to position your story in the most attractive way possible.She has proven results – increasing one organization’s media hits by 400 percent in one year!

KSC uses a number of tools to maximize success and get your organization those positive headlines you crave:

  • Strategic Media Planning
  • News Releases
  • News Conferences
  • Story Pitching
  • Talking Points
  • On-Camera Spokeswoman

 

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Speech Writing

Kate Shepherd’s experience boiling down complex subjects for concise radio and television stories, while also creating compelling word pictures, can help make your next speaking engagement a smash success.

Kate specializes in writing testimony for anyone sharing their views with legislative committees, local government bodies and school boards that is both persuasive and quotable.

She will also write compelling speeches in your voice for your next meeting, rally or public speaking engagement and then work with you to ensure perfect delivery.

 

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Crisis Communications

You never know when your organization will end up in the news for all the wrong reasons.We can throw you a life ring when it feels like you’re drowning.

Kate Shepherd Communications creates strategies to limit the amount of time your crisis is in the news and turn it into opportunities for your company or organization.

We’ll quickly assess your situation and come up with creative solutions to deal with your crisis calmly, effectively and efficiently.

We’ll be with you every step of the way until you are safely through the rough seas.

 

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Event Planning

The perfect event can make a big impression on your clients and supporters. Whether it’s a rally, fundraiser or client appreciation dinner, we use our organizational skills to plan everything for you.

From choosing the venue to creating a minute-by-minute rundown, we’ll supervise every detail to ensure your occasion is memorable and impactful.

 

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Copywriting/Editing

Copywriting is an art that takes practice to ensure content is attention-grabbing and effective. Leave it to the professionals! Kate Shepherd Communications can write copy for anything including brochures, annual reports, ads or websites.Already have copy, but need a second set of eyes? Let us add some polish to make sure your project jumps off the page!

 

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Digital Marketing

A key component of any successful communications strategy is digital marketing. Kate Shepherd Communications (KSC) can help create a comprehensive strategy to make sure you are an integral part of the online conversation and draw new customers to your website and business.KSC provides:

  • Digital Strategy
  • Web Content Management
  • Blogging
  • Social Media
  • Mass Email
  • E-Newsletters
  • Online Advertising Creation and Placement

 

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Media Training

Anyone can handle tough media questions confidently with the right media training. Our more than 25 years of experience in reporting and public relations has taught us the tricks of handling interviews with ease. Let us teach you!

We can set up an individualized media training for one person or a group, on or off-camera.

 

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Government Relations

It can be difficult to navigate the complexities of government. As a Statehouse reporter, Kate Shepherd learned the ins and outs of how state and local governments work and can use that knowledge to benefit your organization.

Let us walk you through the government processes related to your issue and handle everything from testimony writing to delivery coaching to media pitching to get reporters interested in your story.

 

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Kate Shepherd

Meet Kate

Experience is the key.  Communications veteran Kate Shepherd founded Kate Shepherd Communications LLC after more than 25 years working as a well-known broadcast reporter and PR professional in Indianapolis.

Kate most recently held the position of marketing and communications director at the education advocacy group Stand for Children Indiana where she increased media mentions by more than 400 percent in one year.  She spent much of her time at Stand training parent members in media relations and speech delivery as part of grassroots advocacy campaigns, while also managing all aspects of media relations including social media, member communication and web content. Read More...

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REVIEWS + TESTIMONIALS

Having known and worked with Kate for many years, I can heartily testify that she is an intelligent, hard working, smart and effective business professional. Always at the top of her game, and willing to go the extra mile to ensure a successful outcome for her clients and friends...that's Kate!

~Patty Spitler, Host of Pet Pals TV and Boomer TV

Read More Testimonials

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